Hafiz Ibrahim started out in advertising at Leo Burnett Kuala Lumpur as a Producer that eventually turned Copywriter. Nearing a year, he was then involved with creative writing for campaigns on major accounts writing scripts, which had won numerous awards locally and internationally.
It was during this tenure that Hafiz was given options to ply his true trade as a film director, directing spots for clients from within Leo Burnett Malaysia. Years on, he has directed spots across Asia for conglemerates such as P&G, Unilever, GSK, Canon, Samsung amongst many.
In 2016, he had dabbled with a feature film entitled “Tulus Ikhlas” and won Best Single Drama/Film at the Asian Television Awards knocking major films from Australia, Japan, Taiwan and China. The film was also nominated at the Bahamas International Film Festival that same year.
If your script needs that touch to make audience think and be affected emotionally, Hafiz is your guy. His forte is definitely in talent direction and moulding stories that resonate with audiences. He certainly takes pleasure and pride in crafting, whilst placing thought and wit in to films. Hafiz often brings the best out of the story through his juxtapositions, weaving the best of humanity through precise and conscientious communications that will meet the needs of the brand and hold the attention of the intended audiences .
He is now currently based in Jakarta, Indonesia as the Managing Partner/Film Director of Passion Picture’s sister company, Pesona Pictures.